
Why eCommerce Websites Will Succeed and Fail Post COVID-19
eCommerce was on a steady path of growth before COVID-19, but the pandemic rapidly accelerated shifts in consumer shopping behavior and the movement from brick-and-mortar to online transactions.

3 Ways to Use Customer Journey Maps in eCommerce
With an estimated 27.2% of the world’s population now shopping online, it’s never been more important to understand your customer’s journey on the route to purchasing from your online store.

Efficient eCommerce: 6 Reasons Online Stores Need a Marketing Agency
Thriving as an eCommerce brand goes well beyond creating a website to showcase and sell product. No matter how robust or secure your site is, the cart stays empty if shoppers aren’t finding your site or if it’s difficult to navigate once they arrive.

Choosing an eCommerce Marketing Agency
eCommerce is growing rapidly as consumers expect convenience and tailored shopping experiences. Not surprisingly, ecommerce sales have soared even higher in 2020 as the COVID-19 pandemic has caused shoppers to stay at home and avoid large crowds.

Top 5 SEO Strategies to Boost Organic Traffic to Your eCommerce Website
Most eCommerce digital marketing strategies focus heavily on paid ads and social media, but an eCommerce specialist understands the value of search engine optimization (SEO). Having a sound SEO strategy can help your eCommerce site increase its Google search rankings and result in more converting traffic.

5 Things to Look for in a Digital Advertising Agency
As marketing shifts further and further into the digital world, having an experienced digital advertising agency and a sound digital strategy is more important than ever.

Adapting Your Retail Marketing Strategy for Customer Technology Preferences
Before the era of data-driven marketing campaigns, retail brands needed to work much harder to convince audiences to give them a try or validate their loyalty.

How To Guide: Content Activation
You’ve set your business goals and objectives, now it’s time to activate strategies and tactics to meet those goals. But, where do you start?

Common SEO Traps & How to Avoid Them
Search Engine Optimization, or SEO, is key for ranking high on search engines and driving organic traffic to your website.

SEO Strategy for Voice Search
A Google or Bing search has always relied on entering text on the keyboard. But now, the exponential rise of the Voice Search cannot be ignored.